I created a Minecraft ice cream for Walls that transformed the classic ice cream stick into a joyful, edible adventure. Inspired by the thrill of discovering diamonds in the game, the lolly was designed with layered flavours and textures that mimicked Minecraft’s iconic biomes — from grassy surface to deep stone. As kids ate their way down the stick, they uncovered hidden diamond sweets at the bottom, turning a simple treat into a mini quest. It captured the spirit of Minecraft in a way fans hadn’t seen before, and was met with widespread love — especially from children, who got to dig for treasure with every bite.