How I brought Meta's VR to life in 2D
Meta wanted to bring their VR world to life and remind people that it had good games! 2D OOH just wouldn’t do it justice and so I looked to 3D to really give people a taste of VR. Multiple IP’s and high profile stake holders including the NFL, ROBLOX.
Did you notice we created the look that Piccadilly circus was reflected in the Space Explorer’s visor?
I had a lot fun creating lot’s of extra extra ideas along side the usual social cutdowns of the main campaign
We timed out the speed of tfl escalators so we could have VR characters follow you up or down
We created an in game ad where roblox characters would ask you about what you wanted for xmas
I presented all the work internally using a virtual version of myself that matched my movements
Mark Zuckerberg is a fan
